Google buys Doubleclick: congressman wants answers

Google’s $3.1 billion acquisition of DoubleClick has drawn a lot of scrutiny on both sides of the Atlantic it was announced last April, and continues to do so as the year draws to a close. Consumer groups have expressed their concerns over the privacy implications of such a deal, since both companies have harvested massive amounts of consumer data in order to build their advertising networks. Rep. Joe Barton (R-TX) believes the companies haven’t been forthcoming about how they’ll address those concerns, leading him to demand answers in a letter sent to Google CEO Eric Schmidt earlier in the week week.

In a copy of the letter seen by Ars, Barton reminds Schmidt that the CEO promised to help Barton and his staff better understand the company’s search and targeted advertising practices. According to the letter, when Barton tried to send staff to Google’s campus to discuss the matter, they were turned away. “Since then, all efforts to reach a mutually agreeable time have been rebuffed, and it begins to seem that no date for a visit is sufficiently convenient to Google,” wrote Barton. “Your warm initial invitation followed by Google’s chilly response to a proposed visit by Committee counsels is disconcerting.” (link)

Advertisements

0 Responses to “Google buys Doubleclick: congressman wants answers”



  1. Leave a Comment

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s




Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 29 other followers

Technorati – Blog Search

Add to Technorati Favorites

submit express


%d bloggers like this: