Canada to finally get the Kindle

Hold the applause (yes, all 5 of you) Amazon has decided to finally allow Canadians the opportunity to get their hands on the Kindle. The highly coveted ebook reader. Ok, so “coveted” is going overboard. However all is not bells and whistles. Canadians will still have to pay the import duty of approximately $30 pushing cost of the device up to $300 after the dust settles. Really?! I’m not sure that little crappy display is even worth $100.

I’ll admit that I’m surprised at the success this ebook reader has enjoyed, especially in the U.S. (since we all know Anericans don’t read, they watch CNN). Logically the unit should do even better here in Canada but somehow I don’t think so. Number 1 the price is a barrier. Perhaps a small time college will jump on the bandwagon and offer up their textbooks via ebook and issue a Kindle with tuition costs but other than than I don’t see many jumping on board.

The other barrier is competition. Canadian shoppers are savvy and many have already adopted the Sony ebook reader at a fraction of the cost (no import duties here). Amazon’s delay to enter the Canadian market has forced interested buyers to look elsewhere and there are no shortage of ebook readers available.

Too late? Perhaps, there those die hard fans who will still buy one but beyond that the projected sales numbers look pretty bleak. Because we all know Canadians don’t read, they watch hockey.

Advertisements

0 Responses to “Canada to finally get the Kindle”



  1. Leave a Comment

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s




Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 30 other followers

Technorati – Blog Search

Add to Technorati Favorites

submit express


%d bloggers like this: